UFC loses ADCC streaming deal in surprising turn of events

UFC Fight Pass no longer has the ADCC streaming rights that they just recently announced.

By: Kevin Bradley | 1 month ago
UFC loses ADCC streaming deal in surprising turn of events

In a shocking update this week, the Abu Dhabi Combat Club (ADCC) announced via press release that former partner FloSports would again handle all event streaming for the promotion. This comes after last January’s announced switch to UFC Fight Pass, a deal that would have brought the popular grappling promotion’s 2024 Championships along with 50+ other events to the UFC’s platform.

FloGrappling regains ADCC rights after UFC Fight Pass deal fizzles

“The rise of grappling has been monumental, and our team is excited to partner with the FloSports team to spotlight the biggest grappling athletes in the world,” said ADCC Head Organizer Mo Jassim. “We have so much to look forward to with the goal to continue delivering the global grappling community with the best event production and coverage, and we’re only getting started.” 

No explanation for the UFC deal breaking down has been offered as of publishing, with UFC Fight Pass still listing their events on the calendar just before this was announced. F2W CEO Seth Daniels took to social media and offered thoughts on why the Flo was ultimately the better choice.

“This was the best decision for the events and the fans,” Daniels commented under the Instagram post. “@flograppling technology in regards to running multi stream tournaments and auto archive is by far the best in all of combat sports. The majority of the complaints from last ADCC worlds were things that me and my team dropped the ball on and my attitude.”

Bloody Elbow has reached out to Jassim and FloSports for further comments.

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About the author
Kevin Bradley
Kevin Bradley

Kevin Bradley is a writer covering Bloody Elbow’s grappling beat. A longtime BJJ hobbyist, he began covering combat sports in 2018 for the Jiu-Jitsu Times with athlete interviews and fight breakdowns. He branched into audio the following year, producing and co-hosting the JJT Podcast for its 100 episode run. After a writing hiatus, occasionally contributing to various sites in the interim, he joined BE in late 2022.

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