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UFC

If I Did It: GSP vs Reebok vs UFC, Faber on Cruz, Feeling the Bern NY?

Alexei Auld is back to grill Eugene S. Robinson, author of Fight: Everything You Ever Wanted to Know About Ass-Kicking but Were Afraid You’d Get Your Ass Kicked for Asking and myself with some PR stumpers from the world of combat sports.

Today’s puzzlers include:

  • You’re the UFC. GSP appeared on the MMA Hour and seemed to be closer to coming back. Drug testing policy? Check. Relationship with Dana? Check. Reebok? Well….”We need to renegotiate maybe a new contract. I’m not allowed to wear my sponsors anymore, and I lose money. It depends how it’s gonna go down with the UFC. We’ll see what’s gonna happen.” Tell us what’s gonna happen.
  • You’re Dominick Cruz. Urijah Faber went on Submission Radio and showed you no R.E.S.P.E.C.T. by emphasizing the P.E.D. in your ripped appearance. What PR moves do you make to prevent his accusations from affecting your legacy and commentary gig?
  • You’re RDA. You’ve gone from whiffing a big money, high visibility, champion vs champion, PPV points, red panty night with Conor McGregor to being teabagged as a Fight Pass main eventer with Eddie Alvarez. How do you maximize your relevancy as a curtain jerking footnote to fight week?
  • CURVEBALL (KEEPING IT UNDER WRAPS)
  • TEACHABLE MOMENT: You’re Bernie Sanders. With the New York primary results just hours away, do you pull any PR tricks to prep your peeps for your projected defeat? Or do you not give them any reasons, and leave them all behind, as you move on to the next race, without New York, on your mind?
  • EUGENE’S LOST BATTALION/PHANTOM TOLLBOOTH

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