If I Did It: Conor McGregor vs Nate Diaz 2, Hulk Hogan vs Gawker, Microsoft’s woes

Once again Alexei Auld is back to grill Eugene S. Robinson, author of Fight: Everything You Ever Wanted to Know About Ass-Kicking but Were Afraid You’d Get Your Ass Kicked for Asking and myself with some PR stumpers from the world of combat sports.

Today’s puzzlers include:

• You’re the UFC. With Diaz v McG doing record business, we knew a rematch would occur at some point. But not as Ariel Helwani reported, at UFC 200 in July, at welterweight, and with the featherweight division held hostage. This is the fight business, but how do you spin the PR in wake of the backlash from your fan base?
• You’re Gawker. Hulkamania is running wild. You went up against the largest arms in the world, forgot to say your prayers, eat your vitamins, and follow the ten demandments. You posted his sex tape man. And got bodyslammed by the courts, brother. So whatcha gonna do, Gawker, with a 140 million dollar judgment comin’ after you?
• You’re Microsoft. You’ve had your share of chauvinism ranging from your CEO in 2014 telling women they should wait for karma instead of asking for pay raises to a Game Developers Conference party last week where you hired barely dressed dancers to frolic and jiggle for party attendees. You released a statement apologizing and promising you’ll do better in the future, but what steps can you take to make that future come sooner rather than later?
• CURVEBALL (KEEPING IT UNDER WRAPS)
• TEACHABLE MOMENT: You’re Jeb! Bush. Now that your boy Rubio has been knocked out of the primary, you’re endorsing Ted Cruz. With the least TrusTed man in politics announcing plans for street by street police sweeps of Muslim neighborhoods in response to terror attacks in Brussels, what’s the point? Why not just go full Trump?
• EUGENE’S LOST BATTALION/PHANTOM TOLLBOOTH

If you enjoyed this show, give it a “Like” over on YouTube. And while you’re there, consider subscribing to MMANATIONDOTCOM. That way you’ll always be the first to know when a new Bloody Elbow show, interview, or bit of fight analysis comes out.

Enjoy!