Can McGregor co-promote with the UFC? Couture says it was a ‘stumbling block with Fedor’

There is little doubt that Conor McGregor has an exceptional amount of leverage against the UFC brass. The UFC featherweight champion knocked out the…

By: Karim Zidan | 8 years ago
Can McGregor co-promote with the UFC? Couture says it was a ‘stumbling block with Fedor’
Bloody Elbow 2.0 | Anton Tabuena

There is little doubt that Conor McGregor has an exceptional amount of leverage against the UFC brass.

The UFC featherweight champion knocked out the only previous undisputed 145-pound champ in UFC history, Jose Aldo, in 13 seconds to usurp the throne. The victory was just the latest in a long list of reasons why McGregor is likely the biggest star currently active on the roster.

However, despite McGregor’s rapidly rising stock, a former UFC champion, Randy Couture, is not convinced that McGregor will be able to promote himself as a separate entity from the UFC.

“Well I know that was a huge stumbling block with Fedor and trying to sign Fedor, back when I was pursuing that fight specifically as a contracted fighter with the UFC and that was the fight that I told them that I wanted,” Couture told Submission Radio. “I was ranked number two in the world; he was ranked number one in the world at the time. I know they negotiated with him for a long time, but M-1 Global wanted to do co-promotion, and they were kind of handling and managing, representing Fedor. And that was a stumbling block. They were like, ‘no we’re not going to put anybody else over. We don’t need another promotion, we don’t need a co-promotion, we’re the UFC and that’s it’.

Given the UFC’s bitter history with Fedor and M-1 Global, Couture can’t imagine a different scenario with McGregor if he decides to become his own promotional entity

“I would be very surprised if that happens. I would be interested to hear that conversation and how that would get by.”

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About the author
Karim Zidan
Karim Zidan

Karim Zidan is a investigative reporter and feature writer focusing on the intersection of sports and politics. He has written for BloodyElbow since 2014 and has served as an associate editor since 2016. He also writes for The New York Times and The Guardian. Karim has been invited to speak about his work at numerous universities, including Princeton, and was a panelist at the South by Southwest (SXSW) film festival and the Oslo Freedom Forum. He also participated in the United Nations counter-terrorism conference in 2021. His reporting on Ramzan Kadyrov’s involvement in MMA, much of which was done for Bloody Elbow, has led to numerous award nominations, and was the basis of an award-winning HBO Real Sports documentary.

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