“So now UFC has a younger, Heavyweight Champion, the first Mexican to hold the crown. Cain Velasquez is someone who should be a promotable champion if UFC marketing people are creative and if Cain invests in himself to become as good a salesman as his natural personality will allow. Cain doesn’t have to be phony or over the top but simply refine who he naturally is, smile occasionally and continue to carry himself with class. It’s easy to envision seeing Velásquez filling a stadium in Mexico for a UFC Title defense down the road.”
“Lesnar is still a very compelling, marketable athlete because now we can all follow the journey of how Brock will re-focus and begin his trip back to earn the right once again to fight for the Heavyweight Title. If this quest is well produced and strategized, UFC has potential gold mines on their hands with both Cain and Brock going forward with a variety of viable opponents.”
“Velásquez’ win over Lesnar Saturday night made the UFC Heavyweight Division that much more intriguing. Intrigue along with unpredictability is another element that equates to cash.”
On WWE Undertaker vs. Brock Lesnar at Wrestlemania 27:
“I’ll agree that a potential Undertaker-Lesnar, one on one match at WM27 is intriguing. It would be a ‘must see’ PPV and would garner lots of media coverage and would likely do 1M plus PPV buys.”
“Too bad it likely can’t happen.”
“Brock Lesnar is contractually obligated to UFC and there is no way in hell that UFC officials are ever….ever going to allow Lesnar to return to the WWE world while Brock is still under. I would be shocked if UFC would allow one of their biggest stars to cross back over into sports-entertainment while said star is active and relevant..and in Brock’s case, very relevant.”
— Check out the full write-up at jrsbarbq.com.